March 30, 2010

Rella:Cowan Wins Award in Creative Competition

Durham, NC - Rella:Cowan, a full-service strategic marketing and advertising firm, has won creative awards every year since the agency was founded eight years ago. This year is no different. Rella:Cowan recently received a Silver award for a brochure created for Wingate University in the annual American Advertising Federation's (AAF) local ADDY competition. The award-winning brochure was developed to support the University's three-year capital campaign.

"This capital campaign brochure is the centerpiece of our comprehensive $46 million campaign - the largest fundraising effort in Wingate's history," says Vint Tilson, vice president for resource development with Wingate University. "This piece is what we need to present a compelling, emotional, yet factual, case to donors and prospects."

Rella:Cowan received the award at the 2010 AAF-RDU ADDY Awards ceremony held March 5 at Marbles Kids Museum in downtown Raleigh. The ADDY Awards are the advertising industry's largest and most rigorous advertising competition. The ADDY Awards recognize creative excellence in broadcast, out-of-house, public service, print and interactive categories.

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